Market Executive Summary
Due to the COVID-19 pandemic, the global Marketing Automation market size was US$ 2745.6 million in 2022 and is forecast to a readjusted size of US$ 4697.1 million by 2029 with a CAGR of 7.9% during the forecast period 2023-2029.
Marketing Automation Software is primarily split into: Campaign Management, Email Marketing, Mobile Application, Inbound Marketing, Lead Nurturing and Lead Scoring, Reporting and Analytics and Social Media Marketing. And Email Marketing is the most widely used type which takes up about 32.39% % of the global market in 2017.
USA is the largest sales region of Marketing Automation Software in the world in the past few years. USA market took up about 53.95% the global market in 2017, while Europe was 23.84%.
Marketing automation is software and tactics that allow companies to buy and sell like Amazon -- that is, to nurture prospects with highly personalized, useful content that helps convert prospects to customers and turn customers into delighted customers. This type of marketing automation typically generates significant new revenue for companies, and provides an excellent return on the investment required.
The rise of cloud computing and social platforms enabled the growth of Marketing Automation Software from the earlier software product, and both cloud and social platforms now support much of the Marketing Automation Software capabilities.
The market research report offered here is a very useful resource that can help manufacturers, stakeholders, decision-makers, and other market participants to become familiar with every factor impacting the growth of the global Marketing Automation market. The analysts authoring the report have closely studied key strategies adopted by top players of the global Marketing Automation market. The report includes SWOT, and other market analyses to provide a clear and deep understanding of important aspects of the global Marketing Automation market. Readers of the report can become informed about current and future trends of the global Marketing Automation market and how they will impact market growth during the forecast period.
By Company
HubSpot
Marketo
Act-On Software
Salesforce
Adobe Systems
Oracle
Infusionsoft
IBM
Cognizant
ETrigue
GreenRope
Hatchbuck
IContact
LeadSquared
MarcomCentral
Salesfusion
SALESmanago
SAP
SAS Institute
SharpSpring
Aprimo
Segment by Type
Campaign Management
Email Marketing
Mobile Application
Inbound Marketing
Lead Nurturing and Lead Scoring
Reporting and Analytics
Social Media Marketing
Others
Segment by Application
Large Enterprises
Small and Mid-sized Enterprises (SMEs)
By Region
North America
U.S.
Canada
Europe
Germany
France
U.K.
Italy
Russia
Asia-Pacific
China
Japan
South Korea
India
Australia
Taiwan
Indonesia
Latin America
Mexico
Brazil
Argentina
Middle East & Africa
Turkey
Saudi Arabia
U.A.E
Chapter Outline
Chapter 1: Introduces the report scope of the report, executive summary of different market segments (product type, application, etc.), including the market size of each market segment, future development potential, and so on.
Chapter 2: Revenue of Marketing Automation in global and regional level.
Chapter 3: Detailed analysis of Marketing Automation companies' competitive landscape, revenue, market share and industry ranking, latest development plan, merger, and acquisition information, etc.
Chapter 4: Provides the analysis of various market segments by type, covering the revenue, and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 5: Provides the analysis of various market segments by application, covering the revenue, and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 6: North America (US & Canada) by type, by application and by country, revenue for each segment.
Chapter 7: Europe by type, by application and by country, revenue for each segment.
Chapter 8: Asia Pacific by type, by application and by region, revenue for each segment.
Chapter 9: Latin America by type, by application and by country, revenue for each segment.
Chapter 10: Middle East and Africa, by type, by application and by country, revenue for each segment.
Chapter 11: Provides profiles of key companies, introducing the basic situation of the main companies in the market in detail, including product descriptions and specifications, Marketing Automation revenue, gross margin, and recent development, etc.
Chapter 12: Introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by manufacturers in the industry, and the analysis of relevant policies in the industry.
Chapter 13: Research Findings and Conclusion
Table of Contents
1 Report Overview
1.1 Study Scope
1.2 Market Analysis by Type
1.2.1 Global Marketing Automation Market Size Growth Rate by Type: 2018 VS 2022 VS 2029
1.2.2 Campaign Management
1.2.3 Email Marketing
1.2.4 Mobile Application
1.2.5 Inbound Marketing
1.2.6 Lead Nurturing and Lead Scoring
1.2.7 Reporting and Analytics
1.2.8 Social Media Marketing
1.2.9 Others
1.3 Market by Application
1.3.1 Global Marketing Automation Market Growth Rate by Application: 2018 VS 2022 VS 2029
1.3.2 Large Enterprises
1.3.3 Small and Mid-sized Enterprises (SMEs)
1.4 Assumptions and Limitations
1.5 Study Objectives
1.6 Years Considered
2 Market Perspective
2.1 Global Marketing Automation Market Size (2018-2029)
2.2 Marketing Automation Market Size across Key Geographies Worldwide: 2018 VS 2022 VS 2029
2.3 Global Marketing Automation Market Size by Region (2018-2023)
2.4 Global Marketing Automation Market Size Forecast by Region (2024-2029)
2.5 Global Top 10 Marketing Automation Countries Ranking by Market Size
3 Marketing Automation Competitive by Company
3.1 Global Marketing Automation Revenue by Players
3.1.1 Global Marketing Automation Revenue by Players (2018-2023)
3.1.2 Global Marketing Automation Market Share by Players (2018-2023)
3.2 Global Marketing Automation Market Share by Company Type (Tier 1, Tier 2, and Tier 3)
3.3 Company Covered: Ranking by Marketing Automation Revenue
3.4 Global Marketing Automation Market Concentration Ratio
3.4.1 Global Marketing Automation Market Concentration Ratio (CR5 and HHI)
3.4.2 Global Top 10 and Top 5 Companies by Marketing Automation Revenue in 2022
3.5 Global Key Players of Marketing Automation Head office and Area Served
3.6 Global Key Players of Marketing Automation, Product and Application
3.7 Global Key Players of Marketing Automation, Date of Enter into This Industry
3.8 Mergers & Acquisitions, Expansion Plans
4 Global Marketing Automation Breakdown Data by Type
4.1 Global Marketing Automation Historic Revenue by Type (2018-2023)
4.2 Global Marketing Automation Forecasted Revenue by Type (2024-2029)
5 Global Marketing Automation Breakdown Data by Application
5.1 Global Marketing Automation Historic Market Size by Application (2018-2023)
5.2 Global Marketing Automation Forecasted Market Size by Application (2024-2029)
6 North America
6.1 North America Marketing Automation Revenue by Company (2021-2023)
6.2 North America Marketing Automation Revenue by Type (2018-2029)
6.3 North America Marketing Automation Revenue by Application (2018-2029)
6.4 North America Marketing Automation Revenue by Country (2018-2029)
6.4.1 U.S.
6.4.2 Canada
7 Europe
7.1 Europe Marketing Automation Revenue by Company (2021-2023)
7.2 Europe Marketing Automation Revenue by Type (2018-2029)
7.3 Europe Marketing Automation Revenue by Application (2018-2029)
7.4 Europe Marketing Automation Revenue by Country (2018-2029)
7.4.1 Germany
7.4.2 France
7.4.3 U.K.
7.4.4 Italy
7.4.5 Russia
8 Asia Pacific
8.1 Asia Pacific Marketing Automation Revenue by Company (2021-2023)
8.2 Asia Pacific Marketing Automation Revenue by Type (2018-2029)
8.3 Asia Pacific Marketing Automation Revenue by Application (2018-2029)
8.4 Asia Pacific Marketing Automation Revenue by Region (2018-2029)
8.4.1 China
8.4.2 Japan
8.4.3 South Korea
8.4.4 India
8.4.5 Australia
8.4.6 Taiwan
8.4.7 Indonesia
8.4.8 Thailand
8.4.9 Malaysia
8.4.10 Philippines
8.4.11 Vietnam
9 Latin America
9.1 Latin America Marketing Automation Revenue by Company (2021-2023)
9.2 Latin America Marketing Automation Revenue by Type (2018-2029)
9.3 Latin America Marketing Automation Revenue by Application (2018-2029)
9.4 Latin America Marketing Automation Revenue by Country (2018-2029)
9.4.1 Mexico
9.4.2 Brazil
9.4.3 Argentina
10 Middle East and Africa
10.1 Middle East and Africa Marketing Automation Revenue by Company (2021-2023)
10.2 Middle East and Africa Marketing Automation Revenue by Type (2018-2029)
10.3 Middle East and Africa Marketing Automation Revenue by Application (2018-2029)
10.4 Middle East and Africa Marketing Automation Revenue by Country (2018-2029)
10.4.1 Turkey
10.4.2 Saudi Arabia
10.4.3 U.A.E
11 Company Profiles
11.1 HubSpot
11.1.1 HubSpot Company Details
11.1.2 HubSpot Business Overview
11.1.3 HubSpot Marketing Automation Products and Services
11.1.4 HubSpot Marketing Automation Revenue in Marketing Automation Business (2018-2023)
11.1.5 HubSpot Marketing Automation SWOT Analysis
11.1.6 HubSpot Recent Development
11.2 Marketo
11.2.1 Marketo Company Details
11.2.2 Marketo Business Overview
11.2.3 Marketo Marketing Automation Products and Services
11.2.4 Marketo Marketing Automation Revenue in Marketing Automation Business (2018-2023)
11.2.5 Marketo Marketing Automation SWOT Analysis
11.2.6 Marketo Recent Development
11.3 Act-On Software
11.3.1 Act-On Software Company Details
11.3.2 Act-On Software Business Overview
11.3.3 Act-On Software Marketing Automation Products and Services
11.3.4 Act-On Software Marketing Automation Revenue in Marketing Automation Business (2018-2023)
11.3.5 Act-On Software Marketing Automation SWOT Analysis
11.3.6 Act-On Software Recent Development
11.4 Salesforce
11.4.1 Salesforce Company Details
11.4.2 Salesforce Business Overview
11.4.3 Salesforce Marketing Automation Products and Services
11.4.4 Salesforce Marketing Automation Revenue in Marketing Automation Business (2018-2023)
11.4.5 Salesforce Marketing Automation SWOT Analysis
11.4.6 Salesforce Recent Development
11.5 Adobe Systems
11.5.1 Adobe Systems Company Details
11.5.2 Adobe Systems Business Overview
11.5.3 Adobe Systems Marketing Automation Products and Services
11.5.4 Adobe Systems Marketing Automation Revenue in Marketing Automation Business (2018-2023)
11.5.5 Adobe Systems Marketing Automation SWOT Analysis
11.5.6 Adobe Systems Recent Development
11.6 Oracle
11.6.1 Oracle Company Details
11.6.2 Oracle Business Overview
11.6.3 Oracle Marketing Automation Products and Services
11.6.4 Oracle Marketing Automation Revenue in Marketing Automation Business (2018-2023)
11.6.5 Oracle Marketing Automation SWOT Analysis
11.6.6 Oracle Recent Development
11.7 Infusionsoft
11.7.1 Infusionsoft Company Details
11.7.2 Infusionsoft Business Overview
11.7.3 Infusionsoft Marketing Automation Products and Services
11.7.4 Infusionsoft Marketing Automation Revenue in Marketing Automation Business (2018-2023)
11.7.5 Infusionsoft Marketing Automation SWOT Analysis
11.7.6 Infusionsoft Recent Development
11.8 IBM
11.8.1 IBM Company Details
11.8.2 IBM Business Overview
11.8.3 IBM Marketing Automation Products and Services
11.8.4 IBM Marketing Automation Revenue in Marketing Automation Business (2018-2023)
11.8.5 IBM Marketing Automation SWOT Analysis
11.8.6 IBM Recent Development
11.9 Cognizant
11.9.1 Cognizant Company Details
11.9.2 Cognizant Business Overview
11.9.3 Cognizant Marketing Automation Products and Services
11.9.4 Cognizant Marketing Automation Revenue in Marketing Automation Business (2018-2023)
11.9.5 Cognizant Marketing Automation SWOT Analysis
11.9.6 Cognizant Recent Development
11.10 ETrigue
11.10.1 ETrigue Company Details
11.10.2 ETrigue Business Overview
11.10.3 ETrigue Marketing Automation Products and Services
11.10.4 ETrigue Marketing Automation Revenue in Marketing Automation Business (2018-2023)
11.10.5 ETrigue Marketing Automation SWOT Analysis
11.10.6 ETrigue Recent Development
11.11 GreenRope
11.11.1 GreenRope Company Details
11.11.2 GreenRope Business Overview
11.11.3 GreenRope Marketing Automation Products and Services
11.11.4 GreenRope Marketing Automation Revenue in Marketing Automation Business (2018-2023)
11.11.5 GreenRope Recent Development
11.12 Hatchbuck
11.12.1 Hatchbuck Company Details
11.12.2 Hatchbuck Business Overview
11.12.3 Hatchbuck Marketing Automation Products and Services
11.12.4 Hatchbuck Marketing Automation Revenue in Marketing Automation Business (2018-2023)
11.12.5 Hatchbuck Recent Development
11.13 IContact
11.13.1 IContact Company Details
11.13.2 IContact Business Overview
11.13.3 IContact Marketing Automation Products and Services
11.13.4 IContact Marketing Automation Revenue in Marketing Automation Business (2018-2023)
11.13.5 IContact Recent Development
11.14 LeadSquared
11.14.1 LeadSquared Company Details
11.14.2 LeadSquared Business Overview
11.14.3 LeadSquared Marketing Automation Products and Services
11.14.4 LeadSquared Marketing Automation Revenue in Marketing Automation Business (2018-2023)
11.14.5 LeadSquared Recent Development
11.15 MarcomCentral
11.15.1 MarcomCentral Company Details
11.15.2 MarcomCentral Business Overview
11.15.3 MarcomCentral Marketing Automation Products and Services
11.15.4 MarcomCentral Marketing Automation Revenue in Marketing Automation Business (2018-2023)
11.15.5 MarcomCentral Recent Development
11.16 Salesfusion
11.16.1 Salesfusion Company Details
11.16.2 Salesfusion Business Overview
11.16.3 Salesfusion Marketing Automation Products and Services
11.16.4 Salesfusion Marketing Automation Revenue in Marketing Automation Business (2018-2023)
11.16.5 Salesfusion Recent Development
11.17 SALESmanago
11.17.1 SALESmanago Company Details
11.17.2 SALESmanago Business Overview
11.17.3 SALESmanago Marketing Automation Products and Services
11.17.4 SALESmanago Marketing Automation Revenue in Marketing Automation Business (2018-2023)
11.17.5 SALESmanago Recent Development
11.18 SAP
11.18.1 SAP Company Details
11.18.2 SAP Business Overview
11.18.3 SAP Marketing Automation Products and Services
11.18.4 SAP Marketing Automation Revenue in Marketing Automation Business (2018-2023)
11.18.5 SAP Recent Development
11.19 SAS Institute
11.19.1 SAS Institute Company Details
11.19.2 SAS Institute Business Overview
11.19.3 SAS Institute Marketing Automation Products and Services
11.19.4 SAS Institute Marketing Automation Revenue in Marketing Automation Business (2018-2023)
11.19.5 SAS Institute Recent Development
11.20 SharpSpring
11.20.1 SharpSpring Company Details
11.20.2 SharpSpring Business Overview
11.20.3 SharpSpring Marketing Automation Products and Services
11.20.4 SharpSpring Marketing Automation Revenue in Marketing Automation Business (2018-2023)
11.20.5 SharpSpring Recent Development
11.21 Aprimo
11.21.1 Aprimo Company Details
11.21.2 Aprimo Business Overview
11.21.3 Aprimo Marketing Automation Products and Services
11.21.4 Aprimo Marketing Automation Revenue in Marketing Automation Business (2018-2023)
11.21.5 Aprimo Recent Development
12 Marketing Automation Market Dynamics
12.1 Marketing Automation Industry Trends
12.2 Marketing Automation Market Drivers
12.3 Marketing Automation Market Challenges
12.4 Marketing Automation Market Restraints
13 Research Findings and Conclusion
14 Appendix
14.1 Research Methodology
14.1.1 Methodology/Research Approach
14.1.2 Data Source
14.2 Author Details
List of Figures
List of Tables
Table 1. Global Marketing Automation Market Size Growth Rate (CAGR) by Type (US$ Million), 2018 VS 2022 VS 2029
Table 2. Key Players of Campaign Management
Table 3. Key Players of Email Marketing
Table 4. Key Players of Mobile Application
Table 5. Key Players of Inbound Marketing
Table 6. Key Players of Lead Nurturing and Lead Scoring
Table 7. Key Players of Reporting and Analytics
Table 8. Key Players of Social Media Marketing
Table 9. Key Players of Others
Table 10. Global Marketing Automation Market Size Growth Rate by Application (US$ Million), 2018 VS 2022 VS 2029
Table 11. Global Marketing Automation Market Size (US$ Million) Growth Rate (CAGR) by Region: 2018 VS 2022 VS 2029
Table 12. Global Marketing Automation Revenue by Region (2018-2023) & (US$ Million)
Table 13. Global Marketing Automation Revenue Forecast by Region (2024-2029) & (US$ Million)
Table 14. Global Marketing Automation Market Size of Top 10 Countries, 2018 VS 2022 VS 2029, (US$ Million)
Table 15. Global Marketing Automation Revenue by Players (2018-2023) & (US$ Million)
Table 16. Global Marketing Automation Market Share by Players (2018-2023)
Table 17. Global Top Marketing Automation Players by Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in Marketing Automation as of 2022)
Table 18. Ranking of Global Top Marketing Automation Companies by Revenue (US$ Million) in 2022
Table 19. Global 5 Largest Players Market Share by Marketing Automation Revenue (CR5 and HHI) & (2018-2023)
Table 20. Global Key Players of Marketing Automation, Headquarters and Area Served
Table 21. Global Key Players of Marketing Automation, Product and Application
Table 22. Global Key Players of Marketing Automation, Date of Enter into This Industry
Table 23. Mergers & Acquisitions, Expansion Plans
Table 24. Global Marketing Automation Market Size by Type (2018-2023) & (US$ Million)
Table 25. Global Marketing Automation Revenue Market Share by Type (2018-2023)
Table 26. Global Marketing Automation Forecasted Market Size by Type (2024-2029) & (US$ Million)
Table 27. Global Marketing Automation Revenue Market Share by Type (2024-2029)
Table 28. Global Marketing Automation Market Size by Application (2018-2023) & (US$ Million)
Table 29. Global Marketing Automation Revenue Market Share by Application (2018-2023)
Table 30. Global Marketing Automation Forecasted Market Size by Application (2024-2029) & (US$ Million)
Table 31. Global Marketing Automation Revenue Market Share by Application (2024-2029)
Table 32. North America Marketing Automation Revenue by Company (2021-2023) & (US$ Million)
Table 33. North America Marketing Automation Revenue by Type (2018-2023) & (US$ Million)
Table 34. North America Marketing Automation Revenue by Type (2024-2029) & (US$ Million)
Table 35. North America Marketing Automation Revenue by Application (2018-2023) & (US$ Million)
Table 36. North America Marketing Automation Revenue by Application (2024-2029) & (US$ Million)
Table 37. North America Marketing Automation Revenue Growth Rate (CAGR) by Country (US$ Million): 2018 VS 2022 VS 2029
Table 38. North America Marketing Automation Revenue by Country (2018-2023) & (US$ Million)
Table 39. North America Marketing Automation Revenue by Country (2024-2029) & (US$ Million)
Table 40. Europe Marketing Automation Revenue by Company (2021-2023) & (US$ Million)
Table 41. Europe Marketing Automation Revenue by Type (2018-2023) & (US$ Million)
Table 42. Europe Marketing Automation Revenue by Type (2024-2029) & (US$ Million)
Table 43. Europe Marketing Automation Revenue by Application (2018-2023) & (US$ Million)
Table 44. Europe Marketing Automation Revenue by Application (2024-2029) & (US$ Million)
Table 45. Europe Marketing Automation Revenue Growth Rate (CAGR) by Country (US$ Million): 2018 VS 2022 VS 2029
Table 46. Europe Marketing Automation Revenue by Country (2018-2023) & (US$ Million)
Table 47. Europe Marketing Automation Revenue by Country (2024-2029) & (US$ Million)
Table 48. Asia Pacific Marketing Automation Revenue by Company (2021-2023) & (US$ Million)
Table 49. Asia Pacific Marketing Automation Revenue by Type (2018-2023) & (US$ Million)
Table 50. Asia Pacific Marketing Automation Revenue by Type (2024-2029) & (US$ Million)
Table 51. Asia Pacific Marketing Automation Revenue by Application (2018-2023) & (US$ Million)
Table 52. Asia Pacific Marketing Automation Revenue by Application (2024-2029) & (US$ Million)
Table 53. Asia-Pacific Marketing Automation Growth Rate (CAGR) by Region (US$ Million): 2018 VS 2022 VS 2029
Table 54. Asia Pacific Marketing Automation Revenue by Region (2018-2023) & (US$ Million)
Table 55. Asia Pacific Marketing Automation Revenue by Region (2024-2029) & (US$ Million)
Table 56. Latin America Marketing Automation Revenue by Company (2021-2023) & (US$ Million)
Table 57. Latin America Marketing Automation Revenue by Type (2018-2023) & (US$ Million)
Table 58. Latin America Marketing Automation Revenue by Type (2024-2029) & (US$ Million)
Table 59. Latin America Marketing Automation Revenue by Application (2018-2023) & (US$ Million)
Table 60. Latin America Marketing Automation Revenue by Application (2024-2029) & (US$ Million)
Table 61. Latin America Marketing Automation Revenue Growth Rate (CAGR) by Country (US$ Million): 2018 VS 2022 VS 2029
Table 62. Latin America Marketing Automation Revenue by Country (2018-2023) & (US$ Million)
Table 63. Latin America Marketing Automation Revenue by Country (2024-2029) & (US$ Million)
Table 64. Middle East and Africa Marketing Automation Revenue by Company (2021-2023) & (US$ Million)
Table 65. Middle East and Africa Marketing Automation Revenue by Type (2018-2023) & (US$ Million)
Table 66. Middle East and Africa Marketing Automation Revenue by Type (2024-2029) & (US$ Million)
Table 67. Middle East and Africa Marketing Automation Revenue by Application (2018-2023) & (US$ Million)
Table 68. Middle East and Africa Marketing Automation Revenue by Application (2024-2029) & (US$ Million)
Table 69. Middle East and Africa Marketing Automation Revenue Growth Rate (CAGR) by Country (US$ Million): 2018 VS 2022 VS 2029
Table 70. Middle East and Africa Marketing Automation Revenue by Country (2018-2023) & (US$ Million)
Table 71. Middle East and Africa Marketing Automation Revenue by Country (2024-2029) & (US$ Million)
Table 72. HubSpot Company Details
Table 73. HubSpot Business Overview
Table 74. HubSpot Marketing Automation Product and Services
Table 75. HubSpot Marketing Automation Revenue in Marketing Automation Business (2018-2023) & (US$ Million)
Table 76. HubSpot Marketing Automation SWOT Analysis
Table 77. HubSpot Recent Development
Table 78. Marketo Company Details
Table 79. Marketo Business Overview
Table 80. Marketo Marketing Automation Product and Services
Table 81. Marketo Marketing Automation Revenue in Marketing Automation Business (2018-2023) & (US$ Million)
Table 82. Marketo Marketing Automation SWOT Analysis
Table 83. Marketo Recent Development
Table 84. Act-On Software Company Details
Table 85. Act-On Software Business Overview
Table 86. Act-On Software Marketing Automation Product and Services
Table 87. Act-On Software Marketing Automation Revenue in Marketing Automation Business (2018-2023) & (US$ Million)
Table 88. Act-On Software Marketing Automation SWOT Analysis
Table 89. Act-On Software Recent Development
Table 90. Salesforce Company Details
Table 91. Salesforce Business Overview
Table 92. Salesforce Marketing Automation Product and Services
Table 93. Salesforce Marketing Automation Revenue in Marketing Automation Business (2018-2023) & (US$ Million)
Table 94. Salesforce Marketing Automation SWOT Analysis
Table 95. Salesforce Recent Development
Table 96. Adobe Systems Company Details
Table 97. Adobe Systems Business Overview
Table 98. Adobe Systems Marketing Automation Product and Services
Table 99. Adobe Systems Marketing Automation Revenue in Marketing Automation Business (2018-2023) & (US$ Million)
Table 100. Adobe Systems Marketing Automation SWOT Analysis
Table 101. Adobe Systems Recent Development
Table 102. Oracle Company Details
Table 103. Oracle Business Overview
Table 104. Oracle Marketing Automation Product and Services
Table 105. Oracle Marketing Automation Revenue in Marketing Automation Business (2018-2023) & (US$ Million)
Table 106. Oracle Marketing Automation SWOT Analysis
Table 107. Oracle Recent Development
Table 108. Infusionsoft Company Details
Table 109. Infusionsoft Business Overview
Table 110. Infusionsoft Marketing Automation Product and Services
Table 111. Infusionsoft Marketing Automation Revenue in Marketing Automation Business (2018-2023) & (US$ Million)
Table 112. Infusionsoft Marketing Automation SWOT Analysis
Table 113. Infusionsoft Recent Development
Table 114. IBM Company Details
Table 115. IBM Business Overview
Table 116. IBM Marketing Automation Product and Services
Table 117. IBM Marketing Automation Revenue in Marketing Automation Business (2018-2023) & (US$ Million)
Table 118. IBM Marketing Automation SWOT Analysis
Table 119. IBM Recent Development
Table 120. Cognizant Company Details
Table 121. Cognizant Business Overview
Table 122. Cognizant Marketing Automation Product and Services
Table 123. Cognizant Marketing Automation Revenue in Marketing Automation Business (2018-2023) & (US$ Million)
Table 124. Cognizant Marketing Automation SWOT Analysis
Table 125. Cognizant Recent Development
Table 126. ETrigue Company Details
Table 127. ETrigue Business Overview
Table 128. ETrigue Marketing Automation Product and Services
Table 129. ETrigue Marketing Automation Revenue in Marketing Automation Business (2018-2023) & (US$ Million)
Table 130. ETrigue Marketing Automation SWOT Analysis
Table 131. ETrigue Recent Development
Table 132. GreenRope Company Details
Table 133. GreenRope Business Overview
Table 134. GreenRope Marketing Automation Product and Services
Table 135. GreenRope Marketing Automation Revenue in Marketing Automation Business (2018-2023) & (US$ Million)
Table 136. GreenRope Recent Development
Table 137. Hatchbuck Company Details
Table 138. Hatchbuck Business Overview
Table 139. Hatchbuck Marketing Automation Product and Services
Table 140. Hatchbuck Marketing Automation Revenue in Marketing Automation Business (2018-2023) & (US$ Million)
Table 141. Hatchbuck Recent Development
Table 142. IContact Company Details
Table 143. IContact Business Overview
Table 144. IContact Marketing Automation Product and Services
Table 145. IContact Marketing Automation Revenue in Marketing Automation Business (2018-2023) & (US$ Million)
Table 146. IContact Recent Development
Table 147. LeadSquared Company Details
Table 148. LeadSquared Business Overview
Table 149. LeadSquared Marketing Automation Product and Services
Table 150. LeadSquared Marketing Automation Revenue in Marketing Automation Business (2018-2023) & (US$ Million)
Table 151. LeadSquared Recent Development
Table 152. MarcomCentral Company Details
Table 153. MarcomCentral Business Overview
Table 154. MarcomCentral Marketing Automation Product and Services
Table 155. MarcomCentral Marketing Automation Revenue in Marketing Automation Business (2018-2023) & (US$ Million)
Table 156. MarcomCentral Recent Development
Table 157. Salesfusion Company Details
Table 158. Salesfusion Business Overview
Table 159. Salesfusion Marketing Automation Product and Services
Table 160. Salesfusion Marketing Automation Revenue in Marketing Automation Business (2018-2023) & (US$ Million)
Table 161. Salesfusion Recent Development
Table 162. SALESmanago Company Details
Table 163. SALESmanago Business Overview
Table 164. SALESmanago Marketing Automation Product and Services
Table 165. SALESmanago Marketing Automation Revenue in Marketing Automation Business (2018-2023) & (US$ Million)
Table 166. SALESmanago Recent Development
Table 167. SAP Company Details
Table 168. SAP Business Overview
Table 169. SAP Marketing Automation Product and Services
Table 170. SAP Marketing Automation Revenue in Marketing Automation Business (2018-2023) & (US$ Million)
Table 171. SAP Recent Development
Table 172. SAS Institute Company Details
Table 173. SAS Institute Business Overview
Table 174. SAS Institute Marketing Automation Product and Services
Table 175. SAS Institute Marketing Automation Revenue in Marketing Automation Business (2018-2023) & (US$ Million)
Table 176. SAS Institute Recent Development
Table 177. SharpSpring Company Details
Table 178. SharpSpring Business Overview
Table 179. SharpSpring Marketing Automation Product and Services
Table 180. SharpSpring Marketing Automation Revenue in Marketing Automation Business (2018-2023) & (US$ Million)
Table 181. SharpSpring Recent Development
Table 182. Aprimo Company Details
Table 183. Aprimo Business Overview
Table 184. Aprimo Marketing Automation Product and Services
Table 185. Aprimo Marketing Automation Revenue in Marketing Automation Business (2018-2023) & (US$ Million)
Table 186. Aprimo Recent Development
Table 187. Marketing Automation Market Trends
Table 188. Marketing Automation Market Drivers
Table 189. Marketing Automation Market Challenges
Table 190. Marketing Automation Market Restraints
Table 191. Research Programs/Design for This Report
Table 192. Key Data Information from Secondary Sources
Table 193. Key Data Information from Primary Sources
List of Figures
Figure 1. Marketing Automation Product Picture
Figure 2. Global Marketing Automation Market Size by Type (US$ Million): 2018 VS 2022 VS 2029
Figure 3. Global Marketing Automation Market Share by Type: 2022 VS 2029
Figure 4. Campaign Management Features
Figure 5. Email Marketing Features
Figure 6. Mobile Application Features
Figure 7. Inbound Marketing Features
Figure 8. Lead Nurturing and Lead Scoring Features
Figure 9. Reporting and Analytics Features
Figure 10. Social Media Marketing Features
Figure 11. Others Features
Figure 12. Global Marketing Automation Market Size by Application (US$ Million): 2018 VS 2022 VS 2029
Figure 13. Global Marketing Automation Market Share by Application: 2022 VS 2029
Figure 14. Large Enterprises
Figure 15. Small and Mid-sized Enterprises (SMEs)
Figure 16. Marketing Automation Report Years Considered
Figure 17. Global Marketing Automation Revenue, (US$ Million), 2018 VS 2022 VS 2029
Figure 18. Global Marketing Automation Market Size 2018-2029 (US$ Million)
Figure 19. Global Marketing Automation Market Size Market Share by Region: 2022 VS 2029
Figure 20. Global Marketing Automation Revenue Market Share by Region in 2018 VS 2022
Figure 21. Global Marketing Automation Revenue Market Share Forecast by Region (2024-2029)
Figure 22. Global Top 10 Marketing Automation Countries Ranking by Market Size (US$ Million) in 2022
Figure 23. Global Marketing Automation Market Size of Top 10 Countries, 2018 VS 2022 VS 2029, (US$ Million)
Figure 24. Global Marketing Automation Market Share by Players in 2022
Figure 25. Global Top Marketing Automation Players by Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in Marketing Automation as of 2022)
Figure 26. The Top 10 and 5 Players Market Share by Marketing Automation Revenue in 2022
Figure 27. North America Marketing Automation Revenue Market Share by Company in 2022
Figure 28. North America Marketing Automation Revenue Market Share by Type (2018-2029)
Figure 29. North America Marketing Automation Revenue Market Share by Application (2018-2029)
Figure 30. North America Marketing Automation Revenue Share by Country (2018-2029)
Figure 31. U.S. Marketing Automation Revenue (2018-2029) & (US$ Million)
Figure 32. Canada Marketing Automation Revenue (2018-2029) & (US$ Million)
Figure 33. Europe Marketing Automation Revenue Market Share by Company in 2022
Figure 34. Europe Marketing Automation Revenue Market Share by Type (2018-2029)
Figure 35. Europe Marketing Automation Revenue Market Share by Application (2018-2029)
Figure 36. Europe Marketing Automation Revenue Share by Country (2018-2029)
Figure 37. Germany Marketing Automation Revenue (2018-2029) & (US$ Million)
Figure 38. France Marketing Automation Revenue (2018-2029) & (US$ Million)
Figure 39. U.K. Marketing Automation Revenue (2018-2029) & (US$ Million)
Figure 40. Italy Marketing Automation Revenue (2018-2029) & (US$ Million)
Figure 41. Russia Marketing Automation Revenue (2018-2029) & (US$ Million)
Figure 42. Asia Pacific Marketing Automation Revenue Market Share by Company in 2022
Figure 43. Asia Pacific Marketing Automation Revenue Market Share by Type (2018-2029)
Figure 44. Asia Pacific Marketing Automation Revenue Market Share by Application (2018-2029)
Figure 45. Asia Pacific Marketing Automation Revenue Share by Region (2018-2029)
Figure 46. China Marketing Automation Revenue (2018-2029) & (US$ Million)
Figure 47. Japan Marketing Automation Revenue (2018-2029) & (US$ Million)
Figure 48. South Korea Marketing Automation Revenue (2018-2029) & (US$ Million)
Figure 49. India Marketing Automation Revenue (2018-2029) & (US$ Million)
Figure 50. Australia Marketing Automation Revenue (2018-2029) & (US$ Million)
Figure 51. Taiwan Marketing Automation Revenue (2018-2029) & (US$ Million)
Figure 52. Indonesia Marketing Automation Revenue (2018-2029) & (US$ Million)
Figure 53. Thailand Marketing Automation Revenue (2018-2029) & (US$ Million)
Figure 54. Malaysia Marketing Automation Revenue (2018-2029) & (US$ Million)
Figure 55. Philippines Marketing Automation Revenue (2018-2029) & (US$ Million)
Figure 56. Vietnam Marketing Automation Revenue (2018-2029) & (US$ Million)
Figure 57. Latin America Marketing Automation Revenue Market Share by Company in 2022
Figure 58. Latin America Marketing Automation Revenue Market Share by Type (2018-2029)
Figure 59. Latin America Marketing Automation Revenue Market Share by Application (2018-2029)
Figure 60. Latin America Marketing Automation Revenue Share by Country (2018-2029)
Figure 61. Mexico Marketing Automation Revenue (2018-2029) & (US$ Million)
Figure 62. Brazil Marketing Automation Revenue (2018-2029) & (US$ Million)
Figure 63. Argentina Marketing Automation Revenue (2018-2029) & (US$ Million)
Figure 64. Middle East and Africa Marketing Automation Revenue Market Share by Company in 2022
Figure 65. Middle East and Africa Marketing Automation Revenue Market Share by Type (2018-2029)
Figure 66. Middle East and Africa Marketing Automation Revenue Market Share by Application (2018-2029)
Figure 67. Middle East and Africa Marketing Automation Revenue Share by Country (2018-2029)
Figure 68. Turkey Marketing Automation Revenue (2018-2029) & (US$ Million)
Figure 69. Saudi Arabia Marketing Automation Revenue (2018-2029) & (US$ Million)
Figure 70. U.A.E Marketing Automation Revenue (2018-2029) & (US$ Million)
Figure 71. HubSpot Revenue Growth Rate in Marketing Automation Business (2018-2023)
Figure 72. Marketo Revenue Growth Rate in Marketing Automation Business (2018-2023)
Figure 73. Act-On Software Revenue Growth Rate in Marketing Automation Business (2018-2023)
Figure 74. Salesforce Revenue Growth Rate in Marketing Automation Business (2018-2023)
Figure 75. Adobe Systems Revenue Growth Rate in Marketing Automation Business (2018-2023)
Figure 76. Oracle Revenue Growth Rate in Marketing Automation Business (2018-2023)
Figure 77. Infusionsoft Revenue Growth Rate in Marketing Automation Business (2018-2023)
Figure 78. IBM Revenue Growth Rate in Marketing Automation Business (2018-2023)
Figure 79. Cognizant Revenue Growth Rate in Marketing Automation Business (2018-2023)
Figure 80. ETrigue Revenue Growth Rate in Marketing Automation Business (2018-2023)
Figure 81. GreenRope Revenue Growth Rate in Marketing Automation Business (2018-2023)
Figure 82. Hatchbuck Revenue Growth Rate in Marketing Automation Business (2018-2023)
Figure 83. IContact Revenue Growth Rate in Marketing Automation Business (2018-2023)
Figure 84. LeadSquared Revenue Growth Rate in Marketing Automation Business (2018-2023)
Figure 85. MarcomCentral Revenue Growth Rate in Marketing Automation Business (2018-2023)
Figure 86. Salesfusion Revenue Growth Rate in Marketing Automation Business (2018-2023)
Figure 87. SALESmanago Revenue Growth Rate in Marketing Automation Business (2018-2023)
Figure 88. SAP Revenue Growth Rate in Marketing Automation Business (2018-2023)
Figure 89. SAS Institute Revenue Growth Rate in Marketing Automation Business (2018-2023)
Figure 90. SharpSpring Revenue Growth Rate in Marketing Automation Business (2018-2023)
Figure 91. Aprimo Revenue Growth Rate in Marketing Automation Business (2018-2023)
Figure 92. Bottom-up and Top-down Approaches for This Report
Figure 93. Data Triangulation
Figure 94. Key Executives Interviewed
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